Licenses and pricing

Our Standard license is created for a single user and is designed for:

The license allows for a maximum print run of up to 100,000 copies for any of the printed materials.

The single-user restriction prohibits any sharing of the image or transferring the license to another user.

The Enhanced license provides additional usage rights beyond the Standard license. It allows you to use the image for merchandise, such as t-shirts, mugs, gifts and has unlimited print runs.

The license also allows the image to be shared in small teams of up to five users within the same legal entity or organization.

Merchandise resale allows usage of the image on merchandise that can be resold. For example, the image being incorporated into the design of a t-shirt or coffee mug that’s then sold on.

Please contact us for more information.

As stated in our T&Cs, once you purchase an item of Content, you agree that you have no right to a refund.

Use relating to news reporting, review and criticism, and the communication of information relating to people, places, things, events or happenings. For purposes of clarification, editorial use does not include any use relating to advertising, promotion, marketing or merchandising.

Editorial use visual assets can be used only in informational, factual projects of public interest. They can be integrated in news articles, blogs, educational content, non-fiction books, documentaries, museum displays, etc.

These restrictions apply to all customers, including educational and nonprofit organisations.

Editorial content isn’t cleared for commercial use such as advertising or promotional campaigns, commercial projects, office wall decorations or product packaging. This list is not exhaustive.

Editorial content has no model or property releases on file, so to use it for commercial purposes you’ll need additional clearances from either the people or the owners of the property featured in the visuals.

Depending on the image and its content, you may require a property or model release for commercial use. It's essential to check the image details and licensing terms for specific requirements. Please note: Alamy licenses cover only the photographer's rights, and don’t include third-party rights like model or property releases (unless otherwise specified). Before using an Alamy visual asset, you should consider if additional permissions might be required. If you’re using visuals in an editorial capacity, it’s unlikely that you’ll need to worry about third-party rights.

When using an image commercially in advertising or promotional campaigns etc, you’ll need to secure the necessary clearances in addition to the licence you obtain from Alamy. 

Yes we offer licenses for more specific uses. For example:

*both our online and our customer prices will increase in certain situations, for example:

The image you’ve selected is from our premium collection or is a 360 JPEG – surcharge +£249.99. The image you’ve selected is in our Live News feed and your use is displayed within 48 hours of live – surcharge +£80. The image is exclusive to Alamy – surcharge from £375. Your use conflicts with a restriction – surcharge from £450

If you have unique licensing needs, please contact our customer support, and we'll help you.

Please ensure you have read and understood the editorial usage restrictions on any images flagged as 'Editorial use only'.

Images cannot be used on the front cover of books and magazines, usage is for inside use only.

TV and Film broadcast and OTT (over-the-top) delivery of content is prohibited within the Standard and Enhanced licenses. These licenses only cover use on short-form video on video sharing sites such as YouTube and Vimeo only.

Images are not for use in commercial display i.e. point of sale, out of home, museums and wall art.

Images can not be used in NFTs or video games.

If you'd like to discuss licensing for anything outside of the Standard and Enhanced options, please contact our Customer Support team on sales@alamy.com